Know what your customers are actually asking for
Prova reads the customer conversations you already have — Slack, Salesforce, Gong calls — and turns them into clustered product themes your team can act on.
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From scattered conversations to a ranked list of themes
Customer voice is already in your tools — spread across support threads, CRM cases, and call transcripts. Prova does the reading so your PMs don't have to.
Connect your sources
Hook up Slack channels, Salesforce cases, and Gong call transcripts. OAuth where the provider supports it; credentials stay encrypted inside your instance.
LLM extracts the feedback
An LLM reads each conversation and pulls out discrete, customer-voiced feedback items — requests, complaints, blockers — separating signal from channel chatter.
Clustered into themes
Related items are grouped into product themes, so "we need SSO" said fifteen different ways across three tools shows up as one theme with all its evidence attached.
Security
Your customer conversations are sensitive. We built for that first.
Feeding support threads and sales calls into an analysis tool is a real data-security decision. Prova's architecture is designed so you don't have to take it on faith.
A single-tenant instance, just for you
Every customer runs on their own isolated instance: separate database, separate application, separate encryption keys. Your data never shares a database or a process with another customer.
Your own LLM key
Analysis runs under your own OpenAI API key — your text isn't used for training, retention follows your own OpenAI account's terms, and none of it passes through an LLM account of ours.
Credentials encrypted at rest
Integration credentials — Slack tokens, Salesforce connections, Gong API keys — are stored encrypted inside your instance, with keys generated fresh per customer and never reused.
Self-serve erasure
An admin can erase the entire organisation from the settings page — no ticket, no email. Access is cut off immediately, you get a receipt listing exactly what will be deleted, and after a 7-day grace window (in case of a mis-click) everything is permanently purged.
Running a pilot with design partners
We're working closely with a small number of B2B product teams to shape Prova. If drowning in scattered customer feedback sounds familiar, we'd like to talk.
Get in touch